Supporting our NHS through the COVID-19 pandemic


9 Apr 2020

Andrew Claypole

The NHS Leadership Academy was tasked with getting a website live alongside the launch of the Nightingale hospital with extremely tight deadlines. We stepped in to help them along the way.

We’ve got a last-minute job that needs doing, can you squeeze it in?

If you’re in the same industry as us, then there is no doubt in our minds that you’ve heard that line before. It might be a tight deadline, but we don’t think there is anything quite like the thrill of having deadlines to meet and sinking our teeth into the task at hand.

This situation arose again for us recently but in a much different scenario than usual. We were approached by The NHS Leadership Academy to undertake a project working on illustrations, graphics and compositions for a new NHS website which is designed to support the NHS staff during the COVID-19 pandemic.

The NHS Leadership Academy was tasked with getting this website live to coincide with the launch of the Nightingale hospital in London, so the turn around of the content, pages, navigation and illustrations was extremely tight! The team at The NHS Leadership Academy started creating the content and here at Reach Studios, we completed the essential design and development tasks for the different sections. We had less than a week to get the initial product complete, which meant some late nights and early mornings! Luckily we managed to meet these deadlines and the site was launched ahead of schedule.

NHS Illustrations for COVID-19 support

We take our hat off to The NHS Leadership Academy team who have wire-framed this full process out and created all of the content and guides in such a short space of time, the work they are doing to help support the NHS staff in the UK is incredible as it’s so important that these front line staff who are experiencing possibly the toughest period of their careers, long hours and emotionally draining days are getting the support they need through digital signposting.

NHS Illustrations for COVID-19

We felt a certain responsibility as well with the importance of the subject area and the way we have worked on this project to deliver it on time to the best standards we possibly can. COVID-19 is affecting the entire world and is having an impact on so many lives, the front line staff in the NHS must get all the help they can. We are still working on this project each day as new content gets added to it. Adam from The NHS Leadership Academy said:

It’s been an absolute pleasure working with Andrew and the team at Reach. We had very short leads times due to the ongoing COVID-19 crisis, however, task turn around has been incredibly smooth, fast and the quality delivered has been consistently excellent.

We look forward to the next few weeks assisting with this project!

You can visit the website here: Our NHS People

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