After the creative element is complete we can then use the brand awareness and identity across a range of digital products and marketing campaigns to aid brand development.
Our initial process is to liaise with you and discover the brands aim, target market, industry, competition and more. Whether this is a re-brand or a new branding project, the attention to detail is the same.
What happens next?
Our team will begin brainstorming ideas and initiate the relevant workshops to begin the creation process. We can cater for any brand level and have worked on branding projects ranging from small individual logos, to large international branding campaigns. We have the scope to adjust the process to meet your specific needs.
After the initial workshops and planning, we will begin presenting concepts and working through different solutions, expanding and eliminating. Once we have a brand concept together we are able to develop the final identity. Along side of this we will produce corporate identity guides, colour palettes and usage, typography and more.
For further documentation we can provide digital guides for the branding on different digital and marketplace platforms, from online advertising, website UI style guides, email signatures and social channels.
Once we establish the brand and the concept is signed off, we can the begin to plan a digital branding campaign. This is then sent over to our digital marketing team.
If you have any branding questions or want to scope your plan out then get in touch.